‘Spam’ is unsolicited email also known as junk mail or UCE (Unsolicited Commercial Email.), it is email that you didn’t want, or ask to receive, regardless of whether or not the sender of the email thinks it may be useful.
We operate a strict anti-spam policy, and do not tolerate sending spam in any way, this helps us achieve higher delivery rates and better trust amongst your recipients.
Advantage mailer users may:
Send out emails emails to recipients who have opted to receive emails.
Advantage mailer users must:
Provide a link to unsubscribe on all emails, and provide details of the sender of the email. An unsubscribe link is automatically added to each email that is sent by Advantage mailer.
Advantage mailer users must not:
Send emails to email addresses who have not subscribed to your list.
We do not allow the use of purchsed lists, or lists of harvested email addresses.
We do not allow users to sell their lists or forward them to other companies.
We provide tools to help users to subscribe to your newsletter, these include online forms and widgets to embed in your website or blog.
For more information, please see:
UK Information Commissioners Office
Wikipedia definition of Spam